We sent the A-team (Andrew, Amos and Alex) to London last week for BETT, the largest educational technology show in Europe. It was a huge venue, and our little stand felt a bit lost in the middle of it all.
However, as you can see, people did manage to find us. Here's Andrew being interviewed by Martin Stanford of Sky News. So it was worth wearing the suit after all.
It was a tiring week, as these things usually are, but it was good to meet with so many people working in all parts of the educational system, particularly longtime Moviestormer Iain "Iceaxe" Friar.
We were actually taken aback by how much attention we got amidst everything else that was going on. Alex and Amos gave back to back demos from start to finish, and ended up hoarse partway through the second day. All the software trials were taken, and we had to rush out half-way through the show and print more fliers. Alex summed up the event perfectly in his message back to the team afterwards: "I was astonished about the response almost as much as the potential clients were about the software." Andrew, meanwhile, excitedly texted back that he'd just been told we were the "best solution at the show".
We're looking forward to BETT 2012.